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Burger King is testing the meatless Burger King Whopper. How inclined are you to switch?

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Burger King is testing the Impossible Burger at 59 St. Louis locations. The burger chain is the first national fast-food brand to sell the plant-based burger

The Impossible Whopper will cost about a dollar extra, but company-funded research found that customers do not mind paying extra and like the plant-based burger for its health benefits.

Would you be inclined to switch to the meatless Burger King Whopper?


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Written by Darren Silverman

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